We help you keep up with everything from regulations; to practice needs and make sure you have a voice in Utah, but it doesn’t stop there. We understand the eyecare industry is constantly changing as new technological advancements are changing the way we practice. Therefore, we must be agile and willing to adapt—or find ourselves outmaneuvered.
The Utah Optometric Association understands the difficulties that our members face. We assist you in keeping up with everything from regulations to practice demands and ensuring that you have a voice in Utah.
We also realize that the eye care market is constantly changing as new technological developments alter how we practice. As a result, we must be flexible and ready to adapt—or risk being outmaneuvered. Furthermore, consumer research indicates that they turn to online optical retailers for the variety of eyewear and convenience.
While many people may disagree, online eyeglass retailers can offer more options and colors than a brick-and-mortar store, and consumers appreciate it. While this may appear to be a significant threat to our eyewear revenue security, we cannot ignore these additional consumer choices.
So, let’s level the playing field.
We enlisted the help of Overflo, a local agency that specializes in healthcare digital marketing. With over two decades of experience, they are experts in creating solutions that engage today’s digital-savvy patients.
Eyecandi is a fully-automated eyewear frames gallery.
It’s simple, you spend two minutes answering questions about your practice and the frames brands you provide, and the platform will build a custom gallery in seconds. Seriously, it’s that easy. In fact, the platform keeps your gallery updated and maintained. This alone is worth it, along with some other automated features
- Automatic removals
- Automatic additions
- Automated messaging
- Automated branding